Mia Melon Weatherproofme!

Mia Melon Weatherproofme!

Let’s be real.  Life on the west coast is wet.  As a woman, it’s hard to look good when soggy and drenched to the bone.  Practical rain gear has never been a fashion statement, until now. Mia Melon may have invented the hottest thing since the umbrella and it is designed right here on the west coast of Canada.  

At long last a fashion designer who gets it. Trendy west coast babes have big needs. As we know, rain wreaks havoc on hair. It’s near impossible to feel positive and upbeat when you look and feel like a drowned rat.  Mia Melon’s trademark Weatherproofme outerwear makes rainy days seem brighter. 

Mia Melon can have their cake and eat it too after proving that fashion can indeed be functional, even in the rain.  Designed for the west coast fashionista, their hipster coats like the Provocateur will keep you warm and dry in the worst conditions!  Made with Thermoplastic Polyurethane, this miracle membrane is breathable and comfortable. Puddle jumping and singing in the rain have never looked better. The Provocateur jacket comes in sand (pictured here) and black and will serve, protect and turn some heads.  

Favourite features of the Provocateur include cut and length.  A longer than average length, the jacket gives you that extra coverage over your bottom and enough space inside to still rock a sweater without feeling bulky and uncomfortable. The two toggles can be cinched at the waist if you want more definition in the midline. The panels on the upper back of the coat give just a hint of trench coat style but are racier and more stylish than the trench as we remember it. Cozy into the fleece lined oversized pockets on a damp cold day.  This coat is essential for an urban adventure gal.  The storm hood is functional and sexy too! In fact, thanks to the oversized hood, you might start looking forward to rainy days.

Now you want one… right? Currently in the final push of their Kickstarter project, the clock is ticking to back Mia Melon. When you pledge a minimum of $180 to the project, you will receive a 2014 Weatherproofme coat as a thank you for your support.  Kickstarter’s mission is to help bring creative projects to life by offering a platform for backers to pledge projects that they too would like to see exist in the world. Make someone’s dream a reality. By backing Mia Melon in their Kickstarter project, you could be wearing one of their signature fall 2014 weatherproofme coats.
 

Mia Melon - Fashionable Weatherproof Outerwear
Fashionable weatherproof coats that are water and wind proof using fashion fabrics. The next generation in women's fashion coats.

 
To learn more about Mia Melon and their Kickstarter project, watch the video and make a pledge before MAY.10th at 11:54 AM PDT. Together let’s keep the wet coast dry, warm and beautiful. If enough money is raised, plans include a long awaited Weatherproofme men’s collection. Shop here www.miamelon.com
 

 

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